Privacy Policy

Dania Inc. is dedicated to upholding your privacy. Our Privacy Policy aims to provide you with information about the data we collect from you, how we utilize your data, and the options available to you regarding our usage of your information. Our Privacy Policy pertains to the data we obtain from you in our physical stores, on our websites and mobile applications, and anywhere else we interact with you including our sister-brands Scandinavian Designs and Dania Furniture. Your use of any of our websites, mobile applications, or sharing of your data with us implies that you accept and agree to the procedures outlined in this Privacy Policy.

Scandinavian Designs Inc. supports and adheres to the guidelines and practices adopted by the California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), and the California Online Privacy Protection Act (CalOPPA). If you are a California, Colorado, Connecticut, Iowa, Nevada, Utah, or Virginia resident, you may have certain privacy rights under the applicable privacy laws in your state (“State Privacy Laws”). Our Privacy Policy describes those rights and how you can exercise them with our brands.

 The CCPA, CPRA, and the CalOPPA grant consumers the following rights:

  • The right to know about the personal information a business collects about them and how it is used and shared.
  • The right to delete personal information collected from them (with some exceptions).
  • The right to opt-out of the sale or sharing of their personal information.
  • The right to non-discrimination for exercising their CCPA rights.
  • The right to correct inaccurate personal information that a business has about them.
  • The right to limit the use and disclosure of sensitive personal information collected about them; and
  • The right to appeal.





"Personal information" refers to details that can identify, pertain to, describe, or reasonably be linked to you, your household, or your device, either directly or indirectly. It excludes information that's publicly available, de-identified, or grouped together. The following sections provide an overview of the personal information categories we gather and the reasons behind collecting each category of information:

  • Contact information: your first and last name, postal address, email address, and phone number.
  • Other identifying information: username and password for our websites, IP address, social media usernames, and geolocation data.
  • Financial information: credit card, debit card, and bank account information used to purchase our products.
  • Internet or other electronic activity: your browsing and click history, browser type, language, operating system, website access time, duration of visit, referring website address, browsing and search history on our websites, webpages viewed immediately before and after our websites, information related to your interactions with our websites, social media pages, emails, online chat, text message communications, and advertisements including information about how you navigate within our services and which elements of our services you use the most.
  • Commercial information: products purchased or viewed on our website, information from surveys, promotions, and product reviews.
  • Audio and visual information: videos and photos uploaded on our website and security camera recordings in our stores.
  • Communications with us: the contents of your communications with us via phone, email, text message, chat, or other means) such as survey responses, and comments on our content or social media pages.
  • Inferences from any other category of information we collect: information reflecting your preferences, characteristics, trends, or attitudes; and
  • We use Google ads to make inferences from the categories described above to create a profile about you to reflect your preferences, characteristics, behavior, and attitude. For further information on Google's privacy policy, you may visit their website at



Your information is utilized across our various platforms to enhance our services and cater to your requirements more effectively. We use your information for:

Transactional Purposes: We use your contact information, financial information, and commercial information to:

  • Receive, process, confirm, send, and track your order, subscription, or registration.
  • Communicate with you about your order, subscription, or registration; and
  • Process any subscription or registration you make to one of our services.

Analytical Purposes: We use your other identifying information, internet activity, browsing history, commercial information, and geolocation data to analyze preferences, trends, and statistics.

Marketing and Promotional Purposes: We use your contact information, commercial information, internet or other electronic activity, geolocation data, and inferences to:

  • Inform you of our new products, services and offers.
  • Provide you with targeted advertising.
  • Run contests, promotions, and sweepstakes; and
  • Provide you with other information from and about our brands, including personalized marketing communications.

Maintenance and Improvement of Services and Website: We use your contact information, commercial information, and internet activity and browsing history to:

  • Provide and maintain our design services.
  • Provide and maintain functionality on our website, including our live chat or customer review features.
  • Handle your customer services requests; and
  • Help us diagnose technical and service problems and administer our stores, websites, and apps.

Review and Content Creation Purposes: We use your contact information, commercial information, and audio and visual information to enable reviews of our products and to display content that you have created and allowed us to display on our website and services and on social media.

Security and Fraud Prevention: We use your contact information, other identifying information, commercial information, financial information, internet activity and browsing history, and inferences to protect our websites, our company, and others and to prevent fraud, theft, and misconduct.

Claim Resolution: We use your contact information, commercial information, communications with us, and other identifying information in the event of a claim being filed against us to address or protect against such disputes.



We collect your personal information through various means, including when you directly provide information to us and when we automatically collect information about you through your use of our websites. In some instances, you may be able to choose what information to provide, but sometimes we require certain information from you to use certain features of our websites or other online services. We collect information:

From You. We collect information from you, including products purchased from us, account registration and maintenance, email subscriptions, search and chat activity on our website, contact and shipping details, financial information such as payment details, commercial information, and geolocation data when you choose to pick up online purchases in-store.

From You Automatically. We collect information from you automatically, including browsing, searching, or other interactions with our websites, opening an email, text message, or clicking on a link contained in our emails or texts, communicating with us via online chat, clicking on an online advertisement for our products, view our social media profiles and sites, post or share information about us or our products online.

From Third Parties. We collect your personal information from third parties, such as social media sites, Google, and data co-ops. We use geolocation data to create greater ease of use in our checkout, including to suggest your shipping and billing address, or to help you find the closest store location.  We may collect your identifying information from Facebook, in accordance with their terms of use and privacy policy. We purchase from and trade commercial information, and internet and electronic activity with data co-ops and other third-party data aggregators as well as other business partners, resellers, and suppliers, some of whom sell information to us.

From passive and Technical Collections. We collect internet or other electronic activity passively using tools like browser cookies. This activity is further described in the Advertising and Online Tracking section below.



We may combine information you give us online and in our stores. We may also combine that information with publicly available information and information we receive from or cross-reference with third parties. We use that combined information to enhance and personalize your shopping experience with us, to communicate with you directly about our products and events that may be of interest to you, and for other promotional and commercial purposes.



Our Service Providers: We may contract with companies or persons to provide certain services including credit card processing, shipping, data analysis and management, promotional services, etc. We call them our Service Providers. We provide our Service Providers with the information needed for them to perform these services. We also ask our Service Providers to confirm that their privacy practices are consistent with ours.

Our Select Partners: From time to time, we might establish a business relationship with other people or entities whom we believe are trustworthy and whom we have asked to confirm that their privacy policies are consistent with ours. These are known as our Select Partners. In such cases we might rent, exchange, share and/or cross-reference information, including contact information about you that will enable such persons or entities to contact you regarding products and services that may be of interest to you. This section does not apply to mobile phone numbers and opt-in consent information collected for SMS text programs. Our brands may also collect mobile phone numbers for other purposes which are subject to this section.

Corporate Transactions: We would share your information if we engaged in a merger, acquisition, consolidation, change of control, or sale of all or a portion of our assets or if we undergo bankruptcy or liquidation.

Law Enforcement and Courts: In certain instances, we may disclose your contact information when we have reason to believe that it is necessary to identify, contact or bring legal action against persons or entities who may be causing injury to you, to our brands or to others. We may also disclose your contact information when we believe the law or legal process requires it.

Sharing Among our Entities: To enhance security and offer information on products and services that may be of interest to you, we share and merge your information among our sister-brands Scandinavian Designs and Dania Furniture. Additionally, we may share your information with our parent company, subsidiaries, joint ventures, or other companies under common control when it is required for specific purposes during our business operations.



We use cookies and similar tracking technologies to track the activity on our service and store information. Tracking technologies are beacons, tags, and scripts to collect and track information and improve and analyze our service. The technologies we use may include:

  • Cookies or Browser Cookies. A cookie is a small file placed on your device. You can instruct Your browser to refuse all cookies or to indicate when a cookie is being sent. However, if You do not accept cookies, you may not be able to use some parts of our service. Unless you have adjusted your browser setting so that it will refuse cookies, our service may use cookies.
  • Web Beacons. Certain sections of our service and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that allow us, for example, to count users who have visited our pages or opened our email and for other related website statistics (for example, recording the popularity of a certain product and verifying system and server integrity).

Cookies can be "Persistent" or "Session" cookies. Persistent cookies remain on your personal computer or mobile device when you go offline, while Session cookies are deleted as soon as you close your web browser.

We use both Session and Persistent Cookies for the purposes set out below:

Necessary / Essential Cookies

Type: Session Cookies

Purpose: These cookies are vital to provide you with the services that our websites offer and facilitate the use of certain features. They aid in user authentication and deter fraudulent activity related to user accounts. The absence of these cookies would render the requested services unavailable, and we employ these cookies solely for the purpose of providing you with those services.

Cookies Policy / Notice Acceptance Cookies

Type: Persistent Cookies

Purpose: These cookies identify if users have accepted the use of cookies on our websites.

Functionality Cookies

Type: Persistent Cookies

Purpose: These cookies enable us to retain the preferences you set while using our websites, such as language preference or login details. They are used to enhance user experience and eliminate the need for you to repeatedly enter your preferences each time you visit our websites.




We display advertisements on the sites of external third-party companies. While we do not collect data this way, third parties may gather specific data when you browse our advertisements. They may use the data collected during your visits, such as your browsing behavior, browser type, date and time, and ads clicked on or scrolled over, to present you with ads related to your interests. They may also associate identifiers linked to a specific device or browser with identifiers associated with other devices or browsers used by the same user or household to deliver tailored ads across their devices and send targeted marketing communications. This information is typically collected through cookies or web beacons.



Our websites do not automatically respond to “Do Not Track” (DNT) signals sent by web browsers, mobile devices, or other mechanisms. Several third-party companies utilize cookies or beacons on their websites and enable you to opt out of this behavioral advertising. You can find out more or opt out of other third-party advertising by visiting and We also provide additional tools to help you opt out of marketing from us or certain transfers of your data, which you can find in the "Opting Out of Marketing and Transfers" section of our Privacy Policy.


You can request what personal information we have collected, used, disclosed, and sold. You can also request that we delete your personal information. We may not delete all your personal information if one of the following exceptions applies:


  • Transactional:to complete a transaction for which the personal information was collected, provide a good or service requested by you, or perform a contract we have with you.
  • Security:to detect data security incidents; preserve the integrity or security of systems; or investigate, report, or prosecute those responsible for any such action.
  • Error Correction:to debug or repair any errors.
  • Legal:to protect against fraud, harassment, malicious or deceptive activities, or illegal activity or to comply with applicable law or a legal obligation, or exercise rights under the law, such as the right to free speech; to assist another party with any of its obligations under applicable privacy laws; or
  • Internal Use:to use your personal information, internally, in a lawful manner that is compatible with the context in which you provided the information (i.e., to improve our services).


Please note that if we delete your personal information, many of our services will not work the same. Some examples include, but are not limited to:

  • Returns: We will not have the ability to look up your receipt or order in our system. To process a return or refund, we will require proof of purchase from the customer and if the customer is unable to provide proof of purchase, the transaction will be treated as an unreceipted return in accordance with our return policy.
  • Customer Service: Our ability to handle customer service requests may be limited. We will not have the ability to look up prior orders or account information and may request proof of purchase to service your needs.
  • Online Account & Shopping: Your online account will no longer exist. Your shopping cart items, order history, saved addresses, saved recipes, and any other saved preferences in your online account will no longer be available.
  • Recalls: We will no longer be able to contact you via email, regular mail, or phone about product recalls related to products you purchased, unless you provided your information to us by returning a product registration card attached to a durable infant product.
  • Marketing Communications: We will no longer be able to provide you with any marketing communications directly from our brands, including personalized marketing communication such as information about new products, services, and offers tailored to your interests.
  • Opt-Outs: Previous opt-out requests will not be saved.

To submit a request to know or a request to delete, please email us at or call us directly at 1-844-722-6347. To verify your identity, you will need to provide at least three of the following pieces of information: name, telephone number, e-mail address, and mailing address. We will match this information to the information on our systems. To designate an authorized agent to act on your behalf you must provide the authorized agent with written permission to do so, and your authorized agent must submit that written proof at the time they make the request on your behalf. If you wish to make multiple requests under this section, we recommend sending the deletion request last, as we will not be able to fulfill your other requests once we have deleted your information. We will maintain a record of your request to know or request to delete.




We want to communicate with you only if you want to hear from us. If you prefer not to receive direct marketing from us, or if you would like to opt out of our rental or exchange of your information with other marketers, please let us know. You can call us at 1-844-722-6347 or send us an email at Please be sure to include your full name, email address, mailing address, and specifically what information you do not want to receive. If you like, you may use one of the following statements in your message to us:

  • I prefer not to receive email advertisements, such as updates regarding products and services, special promotions, or upcoming events.
  • I prefer not to receive direct mail advertisements, such as periodic catalogs and mailings regarding products and services, special promotions, or upcoming events.
  • I prefer not to have my contact information provided to third parties for their marketing purposes.

You may also click the Unsubscribe link at the bottom of all email advertisements to be removed from future email updates.

Please note that any requests to remove or update your contact information may take up to five days for your email request and 6-8 weeks to process your postal mail request.

We may need to contact you via phone, email, or mail to address questions or issues specific to your order, entry, etc., even if you have opted to not receive marketing communications from us. We contact you only in ways compatible with your communications choices. To the extent necessary for such purposes, we take reasonable steps to make sure that your contact information is accurate, complete, current, and otherwise reliable.



We may "sell" (as sell is defined in CCPA) the following categories of personal information:

  • Identifying information.
  • Characteristics of protected classifications under California and federal law.
  • Internet/electronic activity.
  • Commercial information; and
  • Inferences drawn from the categories described above to create a profile about you to reflect your preferences, characteristics, preferences, behavior, and attitudes.

We "sell" your personal information to Select Partners and to digital advertising networks. Our platforms are accessible to all visitors, including minors, but we do not intentionally sell personal information of individuals under the age of sixteen.




California, Colorado, Connecticut, Iowa, Utah, and Virginia residents have the right to opt out of the sale of your personal information to third parties.

To submit a request to opt out of the sale of your personal information, please email us at To designate an authorized agent to act on your behalf you must provide the authorized agent with written permission to do so, and your authorized agent must submit that written proof at the time they make the request on your behalf.

We participate in digital advertising networks to deliver advertising that is tailored to your interests. Participation in certain ad networks can constitute a "sale" of personal information under CCPA. To opt out of this activity, please visit and



We use Google Analytics on our websites to collect usage data, analyze how users use the websites, and provide advertisements to you on other websites. We also use it to ensure website functionality and to improve the site experience. This software may record information such as your IP address, location, browser type and language, operating system, access time, duration of visit, pages you view within our websites, search terms you enter, and other actions you take while visiting us, the pages you view immediately before and after you access our websites, how often you use our websites, aggregated usage and performance data, application errors, and debugging information. Google Analytics can also associate the information collected on our websites with the information Google collects about you in other ways. For more information about how to opt out of having your information used by Google Analytics, visit


The CCPA provides consumers with a Right to non-discrimination when they exercise other privacy rights guaranteed by the law, such as the right to access, delete, or opt out of the sale of their personal information. Which means we will not treat you differently or take any retaliatory action against you if you choose to exercise your CCPA Rights. You will not be refused goods or services, charged differently, or provided with lower-quality goods or services if you choose to exercise your CCPA Rights.


If you would like to update or correct your email address, mailing address or other contact information with us please contact us by sending us an email at Please be sure to include your full name, email address, mailing address, and specifically what information you wish to correct or limit.


If you reside in Colorado, Connecticut, or Virginia and we were unable to fulfill your request, you have the option to initiate an appeal within fourteen days of our decision. To do so, please submit an appeal request via email to, providing a detailed reason for your appeal along with your state of residence.


We take measures to ensure that the information you transmit to us is kept confidential and secure, including physical, electronic, and procedural safeguards. Our websites use Secure Sockets Layer (SSL) to encrypt your credit card details, name, and address, which makes it possible for us to decode your information. However, no data transmission over the internet can be completely secure, and we cannot guarantee or warrant the security of any information transmitted to or from our websites. Therefore, you assume any risk when transmitting information to or from our websites.

To protect your account information, please keep your password safe and do not share it with anyone. When you finish your visit, log out of your account, and close your browser window, especially if you are using a computer in a public place or sharing a computer with someone else.


Our products and services are not intended for children. We do not address anyone under the age of sixteen. We do not knowingly collect personally identifiable information from anyone under the age of sixteen. If you are a parent or guardian and you are aware that your child has provided us with personal data, please contact us. If we become aware that we have collected personal data from anyone under the age of sixteen without verification of parental consent, we will take steps to remove that information from our servers in accordance with the Children’s Online Privacy Protection Act (“COPPA”).

If we need to rely on consent as a legal basis for processing your information and your country requires consent from a parent, we may require your parent's consent before we collect and use that information.


We engage with customers on various social media platforms like Google, Facebook, LinkedIn, Pinterest, and Instagram. If you contact us on one of these platforms, or through a link on our website (including link equivalents like Instagram’s Embed Code), your communications are governed by this policy and the policy of the relevant social media platform.

If you share content with us via our website or on social media channels, you are giving us permission to use, share, and store it in a manner consistent with this Privacy Policy.




Our websites may provide interactive services, including chatbot, and managed chats. By accessing or using any of these features, you agree that we may record and retain a transcript of all communications with you via these interactive tools, and/or may record or recreate your activity while using our websites, to provide services, enhance your experience, and for quality and verification purposes. We may work with trusted service providers to analyze, store, and/or use this data on our behalf. Your use or access of any of these tools or of our websites is governed by this section, these Terms of Use, and our Privacy Policy.


We may update Our Privacy Policy from time to time. Please review it before using our websites, interacting with us online, or otherwise submitting your personal information to us so that you understand the rules that apply to your personal information. Your continued use of our website or apps after the effective date of any modification to the Privacy Policy will be deemed to be your agreement to the changed terms. Changes to this Privacy Policy are effective when they are posted on this page.  


If you have any questions about our Privacy Policy, you can contact us:

By email:

By visiting this page on our website:

By phone number: (844) 722-6347